The 2025 Subaru Love Promise Community Commitment Award

The 2025 Subaru Love Promise Community Commitment Award

We are honored to be nationally recognized by Subaru of America, Inc. for our dedication to our community, and the Subaru Love Promise.

The 2025 Subaru Love Promise Community Commitment Award recognizes elite Subaru retailer who provide an exceptional customer experience at every interaction with Subaru. These retailers have demonstrated an outstanding commitment to supporting passions and causes in their local communities in important areas such as environment, community, health, education, and pets.

Here at Subaru, we love our community as much as we love our vehicles and are committed to making a positive impact on the lives of all of our customers and neighbors.

Subaru Share the Love® Event

What is the Subaru Love Promise?

Subaru and our retailers believe in making the world a better place and the Subaru Love Promise is our vision of respecting all people. This is our commitment to show love and respect to our customers and to work to make a positive impact in the world.

How is White River Subaru dedicated locally to the Love Promise?

We believe it is our responsibility, and our honor, to support our community. Our approach is to support some of the great local charities providing invaluable services to help our neighbors in need. Please come back regularly for an updated list of these charities, and reach out to share the name of any charity you think we should know about. If you are interested in partnering with our dealership, please email Robert Arthur at; rarthur@whiteriversubaru.com We are proud to have supported the following charitable organizations:

Upper Valley Humane Society, The Student Rescue Project

Green Up Vermont

White River School

Upper Valley Haven, Cover Home Repair, Woodstock Jewish Community Center, WRJ Pride

VA of White River Junction, WISE-Dartmouth, Visiting Nurse and Hospice for VT & NH

Did White River Subaru go above and beyond, provide exceptional service, or support causes that are important to you? We'd love to hear about it.

Love Promise Stories from White River Subaru

Subaru and White River Subaru believe in making a positive impact on the communities in which we live and work. We uphold that belief through our Love Promise Community Commitment. Every month, we select inspiring stories from customers and partners from around our area who strive to support our collective commitment and feature them here

White River Subaru & The Haven - Matt T

The Upper Valley Haven has been providing food, shelter, and support to Vermont and New Hampshire families and individuals for over 45 years. White River Subaru has played a big role in enabling us to continue these crucial services, helping bring Upper Valley community members a safety net while going through crisis. As housing and food insecurity keep rising, it means a lot when local businesses step up. Along with their most recent donation, White River Subaru has helped in so many ways, like organizing food drives, jumping in with last-minute help like extra turkeys during our Thanksgiving event, and donating socks and shoes for people staying in our shelters or coming to us for support. The recent donation enables us to provide the following - 3,722 pounds of fresh food and essentials in our Community Food Market - Food support for 59 households - 262 turkeys for Thanksgiving distribution This kind of impact happens because of strong community partners like White River Subaru. We’re always glad to work with them, and it’s clear how much they care about this community. When we stop by their dealership, we're always met with kindness and a welcoming atmosphere. Thank you, White River Subaru!

Upper Valley Haven
White River Subaru & The Haven

White River Subaru Teams Up to Support Local Community - Nate R

Imagine going without a coat, shoes, or even socks. For millions of children and adults experiencing homelessness and other urgent need situations across the country, even here in White River Junction, this is a harsh reality. Helping others strengthens communities, which is why White River Subaru is partnering with Operation Warm®, a national nonprofit focused on connecting children with the resources they need to thrive. Through this partnership and other Subaru Loves to Help® efforts, Subaru and retailers like White River Subaru have helped nearly 900,000 children and adults in urgent need. On 01/13/2025, White River Subaru donated 204 shoes/socks to Upper Valley Haven. These essential items not only help keep children protected, warm, and dry, it can have a significant impact on a child's mental and emotional well-being.

White River Subaru Teams Up to Support Local Community

Shir Shalom and White River Subaru - Susan F

Shir Shalom Vermont provides the opportunity to be Jewish and participate in Judaism in the Upper Valley Area. Many of our congregants are interfaith families. Since our inception, we’ve strived to create an intimate, supportive “family” of Jewish people and others from all backgrounds. Shir Shalom Vermont is open to all, and we do not charge dues or fees. We are committed to education, for ourselves and for our children. Learners from all backgrounds and skill sets are welcome here. Another big part of Shir Shalom is Social Action. We help provide food security through support to local food shelves. We have also hosted and participated in programs to establish strategies for discussing and combating racism in the Upper Valley. We are grateful for the “love” and support we receive from White River Subaru, to help us achieve our goals. Their interest and willingness to help local organizations is inspirational. We have had many occasions to chuckle, because, when attending a function, we always know we are in the right place, because of all the Subarus from White River Subaru parked there (particularly the green ones)! Thank you.

Woodstock Area Jewish Community
Shir Shalom and White River Subaru

White River Subaru and Green-Up Hartford - Matt O

This year marked the 55th anniversary of Vermont’s Green-Up Day of which Subaru of New England has been a major sponsor. Over the years, Green-Up Day volunteers in Hartford have collected hundreds of tires along 140-miles of town roads. This has been a major expense particularly given sizeable increases in tire disposal fees that the Town must pay. Thinking that White River Subaru might pay a lower rate to dispose of tires than the Town, I contacted General Manager Robert Arthur to inquire whether they have a lower rate than the Town and if so, could we bring our tires to the dealership and pay the lower rate to save the town money. To my surprise, Mr. Arthur offered to dispose of our green-up tires free of charge. This will save the Town hundreds of dollars. We are thrilled by White River Subaru’s commitment to community, Green-Up Day and their generosity. Thank you, White River Subaru. Matt Osborn, Hartford Green-Up Day Coordinator

Town of Hartford
White River Subaru and Green-Up Hartford

Friends of Veterans - Patt T

Friends of Veterans sincerely appreciates White River Suburu's support for our veterans in New Hampshire and Vermont. Over the last five years, FOV has averaged over $100K in financial support for veterans and their families in need. We provide mortgage, rent, security deposits, utility payments, car repairs (if the car is needed for work or medical visits), home repairs and we also assist veterans with PTSD attain a service dog.

Friends of Veterans
Friends of Veterans

Northern Stage and White River Subaru - partners in business, partners in art! - Ruth Ann P

Northern Stage is excited to partner with White River Subaru this year as two local institutions that are passionate about connecting with our shared community. Many of our employees are Subaru owners, and we can attest to the reliability of the brand and the care that the White River Junction branch employees bring to their work. With their partnership, we are able to offer discounted ticket programs such as Pay-What-You-Can Preview Nights and $20 Wednesdays so that everyone can enjoy the magic of theater. Thank you for your support!

Northern Stage
Northern Stage and White River Subaru - partners in business, partners in art!

Just in Time for Thanksgiving - Matt T

At the Upper Valley Haven, our Turkey Day event is one of the most meaningful days of the year. We run a drive-thru to give out turkeys, sides, and all the fixings to anyone who needs them, completely free. It’s a way to make sure families in our region of Vermont and New Hampshire can enjoy a Thanksgiving meal at home, no matter their circumstances. This past year, more people came to us than ever before. The demand was so high that we ran out of turkeys. That’s when White River Subaru stepped in. They heard what was happening and showed up with 14 turkeys for our Community Food Market to distribute in the days prior to Thanksgiving. They care about this community and they always find a way to help. Those turkeys were in families’ hands within hours. Fourteen more households were able to cook and share a holiday meal because of their generosity. White River Subaru has been a steady partner to the Haven. They support our work year after year, and they do it with heart. They aren’t just a local business. They’re part of the community, and we are so grateful for them.

Upper Valley Haven
Just in Time for Thanksgiving

White River Subaru’s Winter Apparel Drive: Supporting the Upper Valley Haven - Patrick F

From November through the first week of December, White River Subaru proudly hosted a Winter Apparel Drive to benefit the Upper Valley Haven. Our goal was simple: to collect warm winter clothing for those in our community who need it most. We were truly overwhelmed by the incredible generosity of our customers and staff, who came together to make this drive such a success. Thanks to your contributions, we were able to provide essential winter items to help keep our neighbors warm this season. We are so grateful to have had the opportunity to partner with the Upper Valley Haven, an organization that does so much for our community. Thank you to everyone who donated and supported this effort. Together, we’re making a difference!

White River Subaru’s Winter Apparel Drive: Supporting the Upper Valley Haven

Spreading Gratitude: Supporting Upper Valley Haven This Thanksgiving - Patrick F

Thanksgiving is a time for gratitude, and the Upper Valley Haven’s mission to provide holiday meals to families perfectly represents that. When we saw their call for turkeys to support their Thanksgiving efforts, we were delighted to step in and donate 14 turkeys. Their work is a powerful reminder to give back and spread kindness within our community. Thank you, Upper Valley Haven, for everything you do–you inspire us all to give back and share the love!

Spreading Gratitude: Supporting Upper Valley Haven This Thanksgiving

White River Subaru Loves Learning! - Patrick F

August marked the start of Subaru Loves Learning, Subaru’s annual event celebrating education and community support. This year, we proudly donated school supply kits valued at $3,000 to White River Elementary School. We also organized our own School Supplies Drive to benefit Dothan Brook School. Employees, customers, and community members came together to donate an abundance of supplies! Supporting our local schools feels especially rewarding, knowing many teachers often spend their own money to provide for their classrooms.

White River Subaru Loves Learning!